Alba by Welcome Design
Miad Fair 2025
Alba is the chromatic pulse of light that explores the relationship between lighting and matter through reflections and shadows that evolve with the environment.
Each material has been carefully selected to enhance these effects: floor and wall coverings, metal lattices, printed textiles, vegetation and furniture interact with the light, generating nuances that change according to perspective and light intensity. Alba is not a static space, but a stage in constant dialogue.
We accompanied the Welcome Design studio’s proposal at the MIAD 2025 fair with preserved natural vertical gardens in which we experimented with color, shapes and impossible reliefs. We also filled the planters of GANDIABLASCO S.A. with more colorful preserved nature and presented pieces from the new ALBUFERA collection by Rafa Ortega in ochre tones.
Thank you Welcome Design team for creating magic in this space for the MIAD 2025 fair and trusting in our plant creativity to incorporate aromas, sensations, emotions… wellbeing.
Cliente
Welcome Design | MIAD 2025
Fotografo
Ana Lajara