Greenarea presented its novelties in green decor and vertical gardens at the international trade show Hostelco. This is the first time our green brand has taken part in the catering and hotel industry exhibition which took place at the fairgrounds of Fira Barcelona from 23rd to 26th of October with a great attendance of both exhibitors and visitors.
Greenarea shared a booth with a number of other brands such as Jodul SL, Grassoler, el torrent, Estellé Parquet, Sonpura and Gurdó, all grouped under the name of Decor BCN, that is providers of services related to installation or global remodelling works.
All of their names stood out from one of the booth walls surrounded by a luxuriant stabilised vertical garden, which enclosed their corporate identities with the typical freshness of our Moss Identity line.
Hostelco is one of the best showcases to get to know the latest trends in the horeca sector and this edition has made it clear that innovation is one of the key elements for restaurants and hotels to distinguish themselves: innovation in services, equipment and the design of an experience able to engage customers around the table or in the broader environment.
In this regard, our green offer featuring the most groundbreaking natural products for interior design provides the opportunity to enhance design sustainability, recreating, at the same time, the feelings aroused by nature, without requiring any special care. Vertical gardens as well as other compositions made of stabilised plants do not need to be watered nor they need to receive sunlight to keep the same freshness as live plants, this being a big advantage when it comes to maintenance.
Following the great number of people who attended Hostelco, we would like to thank all the people who visited our booth giving us the opportunity to show them our latest novelties in detail.